Early Career Success in Urogynecology: What I Wish I Knew About Building a Practice-Early Career Success in Urogynecology: What I Wish I Knew About Building a Practice

Video Transcription

Video Summary

Dr. Peter Jepson shared lessons from his transition between academic and private urogynecology practice, emphasizing that confidence and efficiency take time—often several years, including after relocating. Clinical expertise alone does not prepare physicians to manage a practice; early-career clinicians should learn billing, reimbursement, productivity metrics, staffing, cash flow, and business operations.<br /><br />For physicians starting a practice, he recommended defining the practice’s goals and patient community, planning startup and operating costs, securing professional advice, and beginning credentialing and contracting early. In established practices, new physicians can improve efficiency by reviewing workflows and seeking help with unfamiliar systems.<br /><br />Jepson highlighted the importance of strong referral relationships, prompt consultation notes, accessible scheduling, and a positive patient experience. Marketing should be intentional: a professional website and authentic online reviews can help, while social media should be monitored for effectiveness.<br /><br />In discussion, he described seeing about 24 patients per clinic day, supported by roughly one and a half medical assistants. He also discussed using consistent counseling templates, maintaining a reliable surgical-assistant relationship, and building partnerships with other clinicians through education and collaboration. He encouraged physicians to be patient with themselves, monitor practice performance, and protect time for life outside medicine.

Asset Subtitle

Peter C. Jeppson, MD, FACOG, FACS

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Concept Practice Launch

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Concept Market Analysis

Keywords

urogynecology

practice management

billing and reimbursement

credentialing and contracting

patient referrals

clinical efficiency

marketing and online reviews

workflow optimization

physician productivity

Practice Launch

Referral Network

Patient Experience

Vision

Market Analysis