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Business Side of Medicine: Tips and Guidance for Surviving the New Age of Medicine (On-Demand)
About this Course

This course is available through February 29, 2024.

Business is playing an increasingly important role in modern medicine. This course will address challenges such as rising healthcare costs, information management, resource and efficient healthcare delivery.

Whether you’re looking to set your practice up right the first time or get tips on how to improve your current practice, this course will provide you with insights, guidance, and advice on navigating modern medicine.

As physicians we strive to provide excellent care for our patients. However, often you are not given the tools or knowledge to navigate physician reimbursement, coding, contract negotiations or practice optimization. Business continues to play an increasingly important role in modern medicine and we must increase our knowledge in this area to ensure our success, the success of our practice and the ultimate care of our patients.  

The rules of the government are growing increasingly complex, and we must keep up with the rules to be successful in our practice. This course will provide insights to those just entering practice, but also our seasoned colleagues by helping everyone understand how physicians are paid in medicine today so we can all realize the joy of practicing urogynecology something for which we have trained very hard to do.

Learning Objectives: At the conclusion of this workshop, participants will:

  • understand how advanced practice providers offer benefit to patients and how they increase the productivity and efficiency of the surgical practice.
  • learn how to negotiate your compensation and articulate your needs with a potential employer.
  • obtain an understanding of RVU composition and its use in productivity analysis.
  • gain insights into the CMS rules that govern coding and reimbursement for outpatient encounters, as well as how to code single and multiple procedures during an office, surgical center, or hospital encounter.
  • gain exposure to various methods to work outside of your clinical space (legal work, intellectual property, startup ventures.
Continuing Medical Education (CME)
The American Urogynecologic Society is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.

AUGS designates this enduring activity for a maximum of 8.5 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Claiming CME
To claim your CME credits, first complete all modules of your choice. Then claim CME credit(s) associated with each completed module. After claiming the credits, click on the house button on the top right corner to take you back to the module listing. Scroll down to the bottom of the screen to start your course evaluation. Your CME certificate will be available for download after the completion of the evaluation. Be sure to claim all CME before printing your certificate.

If you need assistance, please contact 
Course Schedule
Module 1 (4.5 AMA PRA Category 1 Credits™) 
  • Business Side of Urogynecology (15') - Why Should I Care? - Dr. Tanaz Ferzandi
  • Who you work for matters as much as what you do (45') - Drs. Adam Steinberg and Miles Murphy
  • Question and Answer (15')
  • Provider Payments: Evolution from Yesterday to Today  (30') - Dr. Kio Nihira
  • Coding 101 - How We Get Paid, How it Works (60') - Dr. Fareeza Khan
  • Future of Physician Payment (30') - Dr. Mitch Schuster
  • Question and Answer (30') - Drs. Nihira, Khan and Schuster
  • The Physician's Guide to Optimizing the 5 Critical Elements of your Financial Strategy as a High-Earning Medical Professional (45') - Vincent Serratore
Module 2 (4.0 AMA PRA Category 1 Credits™) 
  • Urogynecology Office Practice: A Framework for Efficiency, Productivity, and Profit (120') - Drs. Ray Foster and Matt Barker
  • Healthcare Management Negotiations (45') - Dr. Joel Gershenfeld
  • The Ins and Outs of Physician Contracting (45') - Dr. Nathan Kow
  • Symbiosis in Medicine and Industry: Finding the Correct Balance (30') - Dr. Ty Erikson
  • Tanaz Ferzandi, MD, MBA, MA, Course Director, Keck School of Medicine at USC
  • Matthew Barker, MD, Avera McKennan Hospital and University Health Center
  • Jon Chilingerian, PhD, Brandeis University
  • David Constantine, RBI Medical
  • Ty Erikson, MD, FACOG, FPMRS, Rosemark Women Care Specialists
  • Ray Foster, Sr., MD, MS, MHSc, U of Missouri School of Medicine
  • Joel E. Cutcher Gershenfeld, PhD, Brandeis University
  • Fareeza Khan, MD, Rush Medical
  • Nathan Kow, MD, Florida Hospital
  • Mamta Mamik, MD, Albert Einstein College of Medicine
  • Miles Murphy, MD, MSPH, FACOG, The Institute of Female Pelvic Medicine
  • Mikio Nihira, MD, KPC Healthcare
  • Peter Rosenblatt, MD, Boston Urogynecology Associates
  • Mitch Schuster, MD, FACOG, FACS, Women's Healthcare of Decatur Morgan
  • Vincent Serratore, Heritage Wealth Management
  • Eric Sokol, MD, Stanford University School of Medicine,
  • Adam Steinberg, DO, MBA, FACS, FACOG, Hartford Hospital
  • Ryan Stratford, MD, MBA, FACOG, The Women Center
  • Doug Thompson, MD, Texas Tech University Health Science Center
Disclosure to Learners
pdf document link
Availability: On-Demand
Expired on Mar 03, 2024
Cost: Member: $275.00
Non-Member: $375.00
Fellow: $275.00
Student: $275.00
Affiliate: $275.00
Fellow-Program: $275.00
Credit Offered:
8.5 CME Credits
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